MANUFACTURING

Manufacturing Marketing Services

Acquire Quality Leads, Increase Revenue, and Grow Your Business.

Our suite of marketing experts at Behind the Work aims to help you bring in leads and convert them to new customers using data-driven strategies and methods. We are a marketing agency with years of experience helping manufacturing companies grow their bottom line.

Our Approach to Manufacturing Marketing Services

There’s no one-size-fits-all approach to
marketing for a company.

With Behind the Work, you gain a team of experts who will support your marketing efforts through and through. From research to launching full-scale campaigns, we get to know your business and your customers at each step of the way. This allows us to strategize the best ways to connect with your target audience and drive your lead flow using insight-driven methods, including paid digital ads, organic search, marketing strategy, and more.

Increased Qualified Leads

When it comes to leads, quality will always be more important than quantity. Rather than focusing on generating as many leads as possible, it’s time to shift your focus to those that fit your buyer persona. Our team at Behind the Work uses various proven methods, tactics, and channels to ensure that your leads are qualified and ready for conversion.

Lead Nurturing

Did you know that companies that excel at nurturing leads generate 50% more sales-ready leads than non-nurtured leads? Lead nurturing helps drive leads to the finish line by creating relationships and giving them the information they need to make buying decisions. At Behind the Work, we ensure that each lead is nurtured at every stage of the funnel, making the decision process seamless.

Data-Driven Strategy

Data is king. Behind the Work is a data- and KPI-driven agency, and we use analytics to leverage our insights. Utilizing data to inform our efforts facilitates more personalized content and allows customers to move through the sales funnel faster. Our dedicated team looks at past, current, and future trends and will implement swift strategy changes that support the metrics you care about.

Strategy and Consulting

Our marketing strategists take the time to understand your company and guide you with actionable solutions that reach, engage, and convert clients. We do the work so you have more time to focus on what you do best.

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SEO

Great content deserves to be seen, and SEO provides the spotlight. Search engine optimization is essential for ranking at the top of your audience’s results pages, and our team of SEO experts ensures that you are front and center.

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Content Marketing

Content reigns supreme. Our dedicated content team will create quality content using tried-and-true methods that capture your expertise and help you build authority.

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HubSpot

Centralize and streamline your tech stack with a comprehensive, cloud-based platform that aligns marketing, sales, and operational tools and resources you need to scale your growing business and retain your customers.

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Video

Demand for video content is increasing. With 9 out of 10 consumers asking for more video content from the businesses they buy from, our team is on a mission to help your business increase conversions with engaging and informative video content.

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See What Our Clients Have to Say

Their team has tremendous technical aptitude and creative expertise, and has been able to support us above and beyond expectations at every turn.

Hannah G. ELECTRICAL ELECTRONIC MANUFACTURING

Their open and thorough communication sets them apart from other companies.

Davina M. SALINE LECTRONICS INC.

I like the fact that they are a smaller company, but large in what they offered to us.

Debbie C. QUANTUM TECHNICAL SERVICES
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